
ONLINE BUSINESS MANAGER & FRACTIONAL COO
Originally from Atlanta, GA, now based in Dublin, Ireland, I’ve spent my career leading high-performing teams and scaling businesses, both in the corporate world and as an entrepreneur.
I’ve managed teams of 300+ at Meta, Wix, and Mailchimp, earned a master’s degree in strategy execution, and spent nearly five years building my own online business.
My specialty is turning big ideas into structured, actionable plans that actually get results.
MORE ABOUT ME
CAN'T LIVE WITHOUT
summer by the beach
oat milk cappuccino
FAVORITE HOLIDAY SPOT
Bali
A QUOTE I LOVE
It is not because things are difficult that we do not dare, it is because we do not dare that they are difficult.
Lucius Annaeus Seneca

it's a pleasure to meet you!
I help 6-figure business owners reclaim their time and scale past $1M by managing operations, optimizing teams, and executing strategies that drive real growth.
With hands-on experience in digital products, online courses, email marketing, and social media content, I don’t just offer advice - I’ve been in the trenches too!
And when I’m not streamlining businesses, you’ll find me trying new restaurants with my husband, singing along to Taylor Swift with my daughter, or hitting a reformer Pilates class before brunch with friends.
x Sarah
SARAH SAADATJOO DALY
My Specialties
SCALING YOUR BUSINESS WITHOUT THE CHAOS
Your business is growing, but the backend is a mess. Systems are clunky, projects get delayed, and your team needs constant direction. I help streamline operations, optimize workflows, and build a structure that supports your growth, so you can scale without losing your mind.
OVERSEEING A TEAM THAT RUNS WITHOUT YOU
If you’re still the go-to person for every question, decision, and problem, your business isn’t working for you - it’s working against you. I help you hire, structure, and lead a team that operates smoothly, so things get done right without you being the bottleneck.
HELPING YOU FIND MORE FREEDOM & LESS OVERWHELM
You started this business for more flexibility, not to be buried in Slack and task lists. I take the day-to-day operations off your plate, turning your big ideas into execution, so you can finally step into your CEO role and focus on the work that actually moves the needle.
MY STORY

HOW IT ALL STARTED
I always knew I wanted to be an entrepreneur, but like so many others, I followed the path I was “supposed” to take. I climbed the corporate ladder, gaining more responsibility year after year. I worked for major companies like Meta, Wix, and Mailchimp, leading teams of 300+ people and overseeing high-level strategic work.
But no matter how much I advanced, something felt off. I knew I was good at what I did, but I never quite fit into the corporate mold. I wanted more ownership, more freedom, and more impact.
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Then, everything changed.
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In 2022, I was part of a mass layoff at Meta while on maternity leave. I had a newborn at home, a career I thought was secure, and suddenly, no job. There was no time to dwell on it. I had to figure out how to make money for my family, and fast! So, I dove headfirst into entrepreneurship and haven’t looked back since.
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What I didn’t expect is just how hard running a business actually is.
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I had spent years managing operations, leading teams, and executing strategies at some of the biggest companies in the world. And yet, being an entrepreneur was a completely different challenge. I had to be scrappy. I had to make every single decision myself. I had to balance growth with survival. And I quickly realized that one of the hardest things about building a business isn’t just the work - it’s letting go of control. When your business is personal, every detail feels critical. Every task feels like it needs your input. It’s easy to get stuck in the weeds, trying to do it all yourself.
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And that’s exactly where so many six-figure business owners find themselves.
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Now, as an Online Business Manager & Fractional COO, I help entrepreneurs like you reclaim your time, build strong teams, and scale past $1M without the overwhelm.
I combine my corporate leadership experience with my firsthand knowledge of running an online business to give you both the strategy and execution support you need to grow. I’ve been in your shoes, and I know how hard it is to trust someone else to take things off your plate. But I also know that you don’t have to do this alone.